{"id":6276,"date":"2022-02-23T11:38:38","date_gmt":"2022-02-23T11:38:38","guid":{"rendered":"https:\/\/savethevideo.net\/blog\/?p=6276"},"modified":"2022-09-21T08:20:10","modified_gmt":"2022-09-21T08:20:10","slug":"get-visitors-to-new-website-guide","status":"publish","type":"post","link":"https:\/\/savethevideo.net\/blog\/get-visitors-to-new-website-guide\/","title":{"rendered":"A Friendly Guide on How To Get Visitors To a New Website"},"content":{"rendered":"<p>Thanks to website builder features, creating an appealing eCommerce website is easier than before. However, business owners&#8217; responsibilities don&#8217;t end after website development as they need to implement strategies to attract visitors and turn them into customers.<\/p>\n<p>In fact, more than <a href=\"https:\/\/techjury.net\/blog\/lead-nurturing-statistics\/\">60% of marketers<\/a> say that driving traffic and leads is their biggest challenge. This issue can be frustrating, especially for new entrepreneurs overwhelmed by various online marketing strategies.<\/p>\n<p>This article will explain seven practical ways to increase website traffic, along with the essential tools to help you execute the methods.<\/p>\n<h2>Mind the User Experience<\/h2>\n<p>Google started to include <a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/experience\/page-experience\">page experience as a ranking factor<\/a> in 2021. This metric measures how people interact with web pages beyond the content, and Google may not rank a website on its search engine results pages (SERPs) if it judges the user experience to be poor.<\/p>\n<p><strong>The three important elements of the page experience include:<\/strong><\/p>\n<ul>\n<li><strong>Core web vitals.<\/strong> They measure whether the site loads quickly and stably. Check your core web vitals score using Google Search Console or GTmetrix.<br \/>\nIf your site is too slow or unstable, consider\u00a0<a href=\"https:\/\/wpforms.com\/best-wordpress-hosting-guide\/\">changing your hosting provider<\/a>\u00a0or installing caching plugins to improve its performance.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6277 size-large\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/performance-report-1024x466.png\" alt=\"Performance report\" width=\"1024\" height=\"466\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/performance-report-1024x466.png 1024w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/performance-report-300x137.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/performance-report-768x350.png 768w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/performance-report.png 1120w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<ul>\n<li><strong>Mobile-friendliness.<\/strong> This metric ensures your website works well on mobile devices. Google&#8217;s Mobile-Friendly Test is a helpful tool to check if your pages are mobile-friendly.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6278 size-large\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/mobile-friendliness-test-1024x415.png\" alt=\"Mobile Friendliness Test\" width=\"1024\" height=\"415\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/mobile-friendliness-test-1024x415.png 1024w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/mobile-friendliness-test-300x122.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/mobile-friendliness-test-768x311.png 768w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/mobile-friendliness-test.png 1051w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<ul>\n<li><strong>HTTPS.<\/strong> Websites with HTTPS in the URL and a padlock symbol on the browser bar indicate that an SSL certificate secures them. Many <a href=\"http:\/\/www.hostinger.in\/web-hosting\">web hosting<\/a> providers offer a free SSL certificate, so ensure yours has it too. If not, you can purchase and install it separately. You can find third-party reputed vendors or resellers for discounted prices. Either it is a single domain, <a href=\"https:\/\/www.wildcardsslcertificate.com\/rapidssl-wildcard-certificate\">RapidSSL wildcard certificate<\/a>, multi-domain SSL certificate, multi-domain wildcard SSL cert, etc. If the website shows a warning message, visitors will not visit the site anymore in near future. To avert this situation, you need to buy an SSL certificate and install it on the server.<\/li>\n<\/ul>\n<h2>Optimize Content for Search Engines<\/h2>\n<p>Content marketing and search engine optimization (SEO) effectively drive organic traffic to a website. <a href=\"https:\/\/www.convinceandconvert.com\/content-marketing\/content-marketing-statistics\/\">Seventy percent of people<\/a> prefer understanding a company via an article rather than a conventional advertisement.<\/p>\n<p>The first step toward producing quality content involves performing keyword research. Find keywords with high search volumes \u2013 at least <a href=\"https:\/\/www.demandjump.com\/blog\/how-to-search-for-keyword-volume-tips-and-tricks\">100 to 1,000 searches monthly<\/a>.<\/p>\n<p>Then, combine popular phrases with long-tail keywords to help attract website visitors with specific search intent. For example, choose terms like &#8220;online marketing for beginners&#8221; or &#8220;B2B online marketing tips&#8221; instead of &#8220;online marketing.&#8221;<\/p>\n<p>Free tools like Google Trends and LSIGraph will help build your keyword strategy. After that, prioritize evergreen content \u2013 comprehensive blog posts that don&#8217;t go out of date \u2013 as it brings more consistent traffic than seasonal or trending posts.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6279 size-large\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/google-trends-1024x464.png\" alt=\"Google Trends\" width=\"1024\" height=\"464\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/google-trends-1024x464.png 1024w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/google-trends-300x136.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/google-trends-768x348.png 768w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/google-trends.png 1105w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>Repurpose Your Content on Other Channels<\/h2>\n<p>Finding ideas to create content is challenging, so turn the content into different formats to save time and labor for researching new content. For instance, transform long-form content into a video on your YouTube channel or infographics for social platforms.<\/p>\n<p>That way, you can generate traffic from multiple channels and attract people with different content preferences. Moreover, users are <a href=\"https:\/\/www.lemonlight.com\/blog\/how-will-video-help-seo-ranking\/\">more likely to click search results<\/a> with video thumbnails.<\/p>\n<p>Gimme Some Oven is an excellent example of a website capitalizing on this practice. It provides complete recipes and one-minute videos to demonstrate the cooking process.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6280 size-large\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/cooking-video-1024x516.png\" alt=\"Cooking Video\" width=\"1024\" height=\"516\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/cooking-video-1024x516.png 1024w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/cooking-video-300x151.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/cooking-video-768x387.png 768w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/cooking-video.png 1085w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>Build a Social Media Presence<\/h2>\n<p><a href=\"https:\/\/www.statista.com\/statistics\/188447\/influence-of-global-social-media-marketing-usage-on-businesses\/\">More than 75% of marketers<\/a> agree that social media marketing helps increase website traffic. This is unsurprising as there are <a href=\"https:\/\/www.statista.com\/statistics\/278414\/number-of-worldwide-social-network-users\/\">over 3.5 billion<\/a> social media platform users worldwide.<\/p>\n<p>Put your website links in strategic places, like profiles and social media posts. Currently, Instagram also <a href=\"https:\/\/about.instagram.com\/blog\/announcements\/expanding-sharing-links-in-stories-to-everyone\">lets all users add links<\/a> to their Stories.<\/p>\n<p>Then, promote blog posts on your social feed. As an example, look at what Harvard Business Review does. It summarizes its blog posts on Instagram and directs the followers to read the full article using a call to action statement.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6281 size-large\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/twitter-post-1024x527.png\" alt=\"Twitter Post\" width=\"1024\" height=\"527\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/twitter-post-1024x527.png 1024w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/twitter-post-300x154.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/twitter-post-768x395.png 768w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/twitter-post.png 1044w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>To reach more people, find relevant hashtags using a tool like Hopper and include them in the caption.<\/p>\n<h2>Run Paid Ads<\/h2>\n<p>Using paid advertising is an instant way to increase search traffic. It&#8217;s also measurable as you can monitor how much traffic comes from the ad network channels.<\/p>\n<p><strong>There are several kinds of paid ads:<\/strong><\/p>\n<ul>\n<li><strong>Search engine ads.<\/strong> Get paid traffic from Google ads or Microsoft Ads. Search engines will display your content at the top of their search results pages or sponsored slots on relevant sites.<\/li>\n<li><strong>Social media ads<\/strong>. Show your ads on social media platforms like Twitter, Facebook, and Instagram.<\/li>\n<li><strong>Content discovery networks.<\/strong> Display your blog posts under &#8220;Sponsored Stories&#8221; or &#8220;Paid Content&#8221; categories on popular sites like CNN and Bloomberg. Some popular content discovery tools are Outbrain, Taboola, and Gravity.<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6282 size-full\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/paid-contnet-banner.png\" alt=\"Paid Content banner\" width=\"903\" height=\"314\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/paid-contnet-banner.png 903w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/paid-contnet-banner-300x104.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/paid-contnet-banner-768x267.png 768w\" sizes=\"auto, (max-width: 903px) 100vw, 903px\" \/><\/li>\n<\/ul>\n<p>Find the right target keyword to maximize your paid ads. You can use keywords related to products or services or include competitor terms as SEMrush does. It targets people that search for its competitor brand names, such as Moz and Ahrefs.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6283 size-large\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-google-search-1024x518.png\" alt=\"Moz Google search\" width=\"1024\" height=\"518\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-google-search-1024x518.png 1024w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-google-search-300x152.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-google-search-768x389.png 768w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-google-search.png 1344w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>Work With Influencers<\/h2>\n<p>Influencers have the power and expertise to affect their followers&#8217; decisions. They include Instagram or TikTok personalities, bloggers, and YouTubers.<\/p>\n<p><a href=\"https:\/\/digitalmarketinginstitute.com\/blog\/20-influencer-marketing-statistics-that-will-surprise-you\">Almost 50% of people<\/a> listen to influencer recommendations. As a result, it&#8217;s not surprising that many companies rely on this digital marketing strategy by asking influencers relevant to their target audience to mention their websites or recommend their products.<\/p>\n<p>You can also write blog posts featuring influencers, as Todoist does. This to-do list app features Meg Gallagher, a fitness influencer who has shared her productivity tips on its blog.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6284 size-large\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/influencer-post-1024x505.png\" alt=\"Influencer post\" width=\"1024\" height=\"505\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/influencer-post-1024x505.png 1024w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/influencer-post-300x148.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/influencer-post-768x379.png 768w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/influencer-post.png 1251w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>All that said, influencer marketing may be hefty for new business owners. If this is the case, opt for nano or micro-influencers with <a href=\"https:\/\/mediakix.com\/influencer-marketing-resources\/influencer-tiers\/\">less than 10,000 followers<\/a>. They have more robust engagement and feel more authentic, although their audiences are smaller.<\/p>\n<h2>Write Guest Posts on Other Blogs<\/h2>\n<p>Writing a guest post is one of the most effective traffic <a href=\"https:\/\/marketinglad.in\/permanent-backlinks\/\">strategies to build backlinks<\/a> and bring referral traffic to your site. It involves writing helpful resources for another blog, such as another company&#8217;s website, and placing a link to your website to drive traffic.<\/p>\n<p>Relevant online communities on LinkedIn or Facebook are excellent platforms to find guest blogging assignments as their members often share possible guest blog opportunities. Before writing the guest article, ensure that the blog has authority, high traffic, and is relevant. A tool like Moz&#8217;s Free Domain Analysis Tool should help check these metrics.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6285 size-large\" src=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-metrics-1024x299.png\" alt=\"Moz metrics\" width=\"1024\" height=\"299\" srcset=\"https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-metrics-1024x299.png 1024w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-metrics-300x88.png 300w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-metrics-768x224.png 768w, https:\/\/savethevideo.net\/blog\/wp-content\/uploads\/2022\/02\/moz-metrics.png 1110w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>Conclusion<\/h2>\n<p>A journey of increasing website traffic can be overwhelming for new entrepreneurs. Therefore, follow these seven effective methods to drive traffic to your new website:<\/p>\n<ul>\n<li>Understand the user experience.<\/li>\n<li>Integrate SEO into your content.<\/li>\n<li>Leverage different content formats.<\/li>\n<li>Be active on social media networks.<\/li>\n<li>Create paid ad campaigns.<\/li>\n<li>Collaborate with influencers.<\/li>\n<li>Start guest posting.<\/li>\n<\/ul>\n<p>After taking the effort to drive traffic, monitor your performance using Google Analytics and improve the strategies that don&#8217;t work well.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thanks to website builder features, creating an appealing eCommerce website is easier than before. However, business owners&#8217; responsibilities don&#8217;t end after website development as they need to implement strategies to &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"A Friendly Guide on How To Get Visitors To a New Website\" class=\"read-more button\" href=\"https:\/\/savethevideo.net\/blog\/get-visitors-to-new-website-guide\/#more-6276\" aria-label=\"Read more about A Friendly Guide on How To Get Visitors To a New Website\">Read more<\/a><\/p>\n","protected":false},"author":5,"featured_media":6287,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-6276","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-productivity","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50","no-featured-image-padding"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Friendly Guide on How To Get Visitors To a New Website - Save the Video Blog<\/title>\n<meta name=\"description\" content=\"Want some tips to help get visitors on your brand new site? Read our quick guide and get a loyal readership faster.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/savethevideo.net\/blog\/get-visitors-to-new-website-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Friendly Guide on How To Get Visitors To a New Website - Save the Video Blog\" \/>\n<meta property=\"og:description\" content=\"Want some tips to help get visitors on your brand new site? 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